You focus on operating your newsletter.
We'll get you high-quality newsletter subscribers that click, share + buy.
π Meta ad management + A/B Testing
π¨ Landing page design
π Beehiiv Boosts
πΉ Ad creative + copywriting
π Sparkloop Upscribe
Note: Most of our clients are already leveraging referral marketplaces like Sparkloop Upscribe and Beehiiv boosts to drive revenue. If you aren't already, we'll guide you through set up and optimization.
Here's our process π
We get to know you and your newsletter. You get to know us.
The people you meet (Kieran + Isaac) are the people who run your ads. No outsourcing overseas or passing you off to people you don't know.
We'll walk you through our process and if we decide it's a mutual fit, we'll come up with a secret handshake.
On the next call, you give us the keys to the car (access to your ad account and ESP).
We set goals, expectations and walk you through the timeline.
We get to work. You focus on running your newsletter.
We start running ads, optimizing your landing page, and running A/B tests within 7 days.
Instead of just getting your subscriber count up, we build a repeatable system to drive engaged subscribers who actually open your emails + buy your stuff.
We help brands, solopreneurs, and content creators across a wide range of niches.
News + Culture
Finance
Sports
Video Games
Business + Media
Pregnancy, Labor + Birth
Sports + Business Media
Media
Wine Media
Faith + Spirituality
Non-Profit Ministry
Non-Profit
Malachi Daily wanted to grow their newsletter on a budget. Here's what we did.
β We migrated their newsletter from Mailchimp to beehiiv, cutting costs and setting them up with a platform built for growth (unlimited sends with no price increase until 100k subs)
β We designed + optimized their landing page (converting >70% of visitors into subscribers)
β We used our blueprint for meta ad creative + ran their ad campaign targeting a lookalike audience of users who interacted with their small Instagram account
Here's one month's ad performance that drove > 4.2k subscribers (while also running tests to push the boundaries of acquisition costs).
β In addition to quantity, we also ensured their new subscribers were high-quality.
β To protect open rate, CTR and domain reputation, we set up automations within beehiiv to quickly identify and weed out low-quality subscribers π
β Once we had enough data, we created a segment of our highest quality subscribers.
β We used this data to refresh the ad campaign + allow Meta to find them more people like their most engaged subscribers.
β In order to offset ad costs, we set their newsletter up with beehiiv boosts and Sparkloop upscribe to earn money every time someone subscribes to their newsletter.
β Every time a new subscriber signs up from the meta ad or via organic means, they would see this pop up..
β Every time their new subscriber also subscribes to another newsletter, those newsletters pay you $1-$3.
β Here's how the math shakes out:
These aren't always dealbreakers, but we tend to work best with newsletter operators who:
If you're ready to invest $2,000/mo plus ad spend, let's talk π
Helpful links